The online reputation of rural accommodation businesses in Extremadura from a geo-statistical perspective

The continuous advances in ICT have brought to the fore new ways of communicating, especially with the arrival of Web 2.0, such as online user interaction. These developments have transformed the tourism sector in many ways; e.g., the birth of the concept of online reputation or the new management m...

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Bibliographic Details
Main Authors: José Manuel Sánchez Martín, Luz María Martín Delgado, Juan Ignacio Rengifo Gallego
Format: Article
Language:English
Published: Asociación Española de Geografía 2019-09-01
Series:Boletín de la Asociación de Geógrafos Españoles
Online Access:https://www.age-geografia.es/ojs/index.php/bage/article/view/2758