Online Pressrooms: Journalists’ Expectations from Public Relations Practitioners Concerning Online Media Relations
Online pressrooms are important for public relations practitioners when improving their media relations in a rapidly developing new media ecosystem. This paper aims to provide an insight into the journalists’ preferences when retrieving information from online pressrooms. In a mixed design, qualitat...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
National University of Political Studies and Public Administration (SNSPA), College of Communication and Public Relations, Bucharest
2020-12-01
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Series: | Romanian Journal of Communications and Public Relations |
Online Access: | https://journalofcommunication.ro/index.php/journalofcommunication/article/view/309 |