Situation analysis of the internal environment of a company Pivovar a sodovkárna Jihlava

Brewing is a very important part of the food industry with a successful tradition. Beer, brewer’s malt and hops are important for export too. The situation in the beer market is changing dramatically at this time. Smaller local breweries are fighting with big competitors for the first time through e...

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Bibliographic Details
Main Author: Helena Chládková
Format: Article
Language:English
Published: Mendel University Press 2008-01-01
Series:Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
Subjects:
Online Access:https://acta.mendelu.cz/56/6/0037/