Towards Providing Relevant Digital Signage Advertisement to a Group of Users Based on Users' Interests Investigation
Nowadays an advertisement becomes more and more personal. Usually, internet data mining algorithms collect information about user's activities, analyze it and offer the most relevant context advertisement. But it is much more complicated to find information to show to a group of viewers in publ...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
FRUCT
2019-04-01
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| Series: | Proceedings of the XXth Conference of Open Innovations Association FRUCT |
| Subjects: | |
| Online Access: | https://fruct.org/publications/fruct24/files/Mor.pdf
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