The Promotion of Graduate Programs through Clustering Prospective Students

The promotion of academic programs, particularly at graduate levels, emerges as a response to market changes. In general, graduate programs are not a first order necessity which makes necessary the right promotion of such programs guarantee the attraction of prospective students, which enroll in som...

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Bibliographic Details
Main Authors: Rosa María Cantón Croda, Damián Emilio Gibaja Romero, Fernando-Rey Castillo-Villar
Format: Article
Language:English
Published: Universidad Internacional de La Rioja (UNIR) 2019-12-01
Series:International Journal of Interactive Multimedia and Artificial Intelligence
Subjects:
Online Access:http://www.ijimai.org/journal/node/3223