The relationship among image, satisfaction and loyalty – innovative factor of competitiveness for shopping centers
Currently, most markets are characterized by high competition among shopping centers. Under these circumstances, the evolution in the competitiveness and performance of the centers is increasingly linked to the success in the innovation of current activities, which is aimed at improving their image...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Academy of Economic Studies of Bucharest
2015-05-01
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Series: | Amfiteatru Economic |
Subjects: | |
Online Access: | http://www.amfiteatrueconomic.ro/ArticolEN.aspx?CodArticol=2408 |