South Korean Consumers’ Attitudes toward Small Business Owners Participating in the 2019 Anti-Japan Boycott

This study investigated consumer attitudes and the motivation of small business owners who participated in the 2019 anti-Japan boycott in South Korea (hereafter, Korea). The main areas of inquiry involved self-expression, the realization of justice, and consumer attitudes as elements of patriotic co...

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Bibliographic Details
Main Author: Eugene Song
Format: Article
Language:English
Published: MDPI AG 2020-05-01
Series:Social Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-0760/9/5/74