TOWARDS AN UNDERSTANDING OF THE IMPACT OF TQM IN FIRMS IN SOUTH EAST EUROPE – A QUALITATIVE APPROACH
The study focuses on the understanding of the impact of Total Quality Management (TQM) in firms in South-East Europe (SEE). One hundred structured in-depth interviews were conducted with a mixture of firms in SEE, mainly with middle and top level managers. The main fact of the study is that regardle...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Bucharest University of Economic Studies
2013-09-01
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| Series: | Business Excellence and Management |
| Subjects: | |
| Online Access: | http://beman.ase.ro/no33/1.pdf |