MANAJEMEN RANTAI PASOK: IMPLEMENTASI DAN EFEKTIVITAS MEDIA SOSIAL DALAM PENGELOLAAN BISNIS RADIO (Studi pada Radio 89.6FM IRadio Jakarta)
The sustainability of industrial business depends on the ability of organizations to manage the needs and desires of consumers so that the products produced become part of consumer life. The radio broadcast industry in the era of digital technology is threatened no longer able to meet the needs of i...
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| Format: | Article |
| Language: | English |
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Universitas Mercu Buana
2019-11-01
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| Series: | MIX: Jurnal Ilmiah Manajemen |
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| Online Access: | http://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/6995 |