Omni-Channel Trends in Covid-19 Pandemic
Beginning with the realization of an exigency and finishing with a post-journey review, a customer's experience is divided into many stages. This experience is largely defined by consumers shifting between platforms (e.g., store, retailer website, price comparison app) across and inside platfor...
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| Format: | Article |
| Language: | English |
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Collaboration (Ömer ÖZKAN, Murat Çemberci, Mustafa Emre Civelek, Nagehan Uca, Okşan Kibritçi)
2021-06-01
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| Series: | Journal of International Trade, Logistics and Law |
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| Online Access: | http://www.jital.org/index.php/jital/article/view/226 |