Social Currency: The Raconteur’s Investment Portfolio

“What is the most resilient parasite? Is it bacteria, a virus, an intestinal worm? It’s an idea…resilient, and highly contagious. Once an idea has taken hold of the brain, it's almost impossible to eradicate.” (Inception, 2010) Social media, with its free-flowing current of “ideas”, has become...

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Bibliographic Details
Main Authors: Demos Vardiabasis, Natalie Moshiri, Yury Adamov, Samuel L. Seaman
Format: Article
Language:English
Published: Athens Institute for Education and Research 2015-04-01
Series:Athens Journal of Business & Economics
Online Access:http://www.athensjournals.gr/business/2015-1-2-5-Vardiabasis.pdf