Green purchase intention: The power of success in green marketing promotion ,

The development of green marketing has received the attention of various levels of business around the world. The promotion of green marketing is now shaping all business sectors' practices, including the property industry. Yogyakarta is one of the cities whose industry has been develo...

Full description

Bibliographic Details
Main Authors: Jamal, Fauziyah Nur, Othman, Norfaridatul Akmaliah, Saleh, Raden Chairul, Chairunnisa, Safira
Format: Article
Language:English
Published: Growing Science 2021-01-01
Series:Management Science Letters
Online Access:http://www.growingscience.com/msl/Vol11/msl_2020_429.pdf