THE GLOBAL MARKET OF SMALL BUSINESSES BY E-COMMERCE PLATFORMS
Nowadays we live in a global market era. For small businesses (SBs), that do not have financial and human resources, to sell in a big market by an e-commerce platform can be a competitive strategy. The electronic platform can reinforce the weaknesses of an absence of a commercial network to interact...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Nicolae Titulescu University Publishing House
2016-06-01
|
| Series: | Challenges of the Knowledge Society |
| Subjects: | |
| Online Access: | http://cks.univnt.ro/uploads/cks_2016_articles/index.php?dir=11_IT_in_social_sciences%2F&download=CKS+2016_IT_in_social_sciences_art.139.pdf |