INVESTIGATING EFFECTS OF PERCEIVED SERVICE QUALITY ON OVERALL SERVICE QUALITY AND CUSTOMER SATISFACTION: CASE OF SAUDI AIRLINES
An increase in information readiness and intense competition between service organizations leads to more challenges in the business environment. On top of these service characteristics and need for a human touch are additional challenges for airline companies, not only to be successful but also to s...
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Format: | Article |
Language: | English |
Published: |
Research Centre in Tourism, Sustainability and Well-being - CinTurs
2017-12-01
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Series: | Journal of Spatial and Organizational Dynamics |
Subjects: | |
Online Access: | http://www.cieo.pt/journal/J_4_2017/article8.pdf |