Factors That Influence Consumer Decisions in Purchasing Bakso in the City of Banda Aceh
The purpose of this study was to determine the factors that influence consumers in buying culinary called bakso (meatball) in the city of Banda Aceh. The results of this study explained that the characteristics of consumers who make decisions in purchasing bakso in Banda Aceh were female by 84%, age...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
International journal of multicultural and multireligious understanding
2019-10-01
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Series: | International Journal of Multicultural and Multireligious Understanding |
Subjects: | |
Online Access: | https://ijmmu.com/index.php/ijmmu/article/view/1041 |