Virtual Reality in China: Is There a Sustainable Business Model for Virtual Reality Content Enterprises?

This paper provides a micro-perspective on the business activity of VR content production in China’s digital creative industries. It is based on two case studies in the form of semi-structured interviews with the founders of Pinta studios and Sandman studios. Questions concerning the development of...

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Bibliographic Details
Main Author: Yu Shan
Format: Article
Language:English
Published: Ubiquity Press 2019-12-01
Series:Cultural Science
Subjects:
Online Access:https://culturalscience.org/articles/123