MODEL PENINGKATAN PEMBELIAN PADA MEDIA BELANJA ONLINE INSTAGRAM MELALUI ORIENTASI BELANJA, KUALITAS WEB, HARGA DAN WORD OF MOUTH COMMUNICATIONS

This research titled “Enchancement Model of Purchase Decision to Instagram Online Shopping Media Through Shopping Orientation, Web Quality, Price, and Word of Mouth Communications.” The development of technology is increasing nowadays, with this technology, it makes consumers easy to do an online...

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Bibliographic Details
Main Authors: Moch Zulfa, David Yudhianto
Format: Article
Language:Indonesian
Published: Universitas Islam Sultan Agung Semarang 2018-07-01
Series:Jurnal Ekonomi dan Bisnis
Subjects:
Online Access:http://jurnal.unissula.ac.id/index.php/ekobis/article/view/3103