TENDENCIES OF INTERNATIONALIZATION IN RETAILING

Manufacturing companies took advantage of internationalization as early as in the seventies and eighties of the last century, whereas retail companies have used these chances not before the last few years in order to improve access to resources, to increase sales and to extend activities to external...

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Bibliographic Details
Main Authors: Pop Nicolae Alexandru, Dabija Dan Cristian
Format: Article
Language:deu
Published: University of Oradea 2008-05-01
Series:Annals of the University of Oradea: Economic Science
Subjects:
Online Access:http://steconomice.uoradea.ro/anale/volume/2008/v4-management-marketing/202.pdf