The Problem of Quantifying Utility
Purpose of the study. Analysis of the literature shows that the ordinal theory of utility is widespread in the theory of consumer behavior. To analyze consumer preferences, a utility function is used, which characterizes the value of the utility of the consumed goods and services on a scale of order...
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Format: | Article |
Language: | Russian |
Published: |
Plekhanov Russian University of Economics
2021-07-01
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Series: | Statistika i Èkonomika |
Subjects: | |
Online Access: | https://statecon.rea.ru/jour/article/view/1564 |