Education Marketing; Examining the Link between Physical Quality of Universities and Customer Satisfaction

The relevance of service environment in the delivery of quality services can not be over emphasized. The simultaneity of production and consumption of services makes it necessary for the students (consumers) to be in the servicescape. This unique feature makes qualitative infrastructure and enabl...

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Bibliographic Details
Main Authors: Oluseye Ogunnaike Olaleke, Samson Ibidunni
Format: Article
Language:English
Published: Danubius University 2014-02-01
Series:Acta Universitatis Danubius: Oeconomica
Subjects:
Online Access:http://journals.univ-danubius.ro/index.php/oeconomica/article/view/2135/2056