Branding of Ternate City

City branding has become a massive effort by many cities as tourist destinations to promote the city nationally and internationally. Ambon City, the Capital of Maluku Province, known as the “City of Music,” and the City of Solo with “Solo the Spirit of Java,” are examples of city branding. In North...

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Bibliographic Details
Main Authors: Johan Fahri, Fichriyanto M Ahmad
Format: Article
Language:English
Published: Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung 2021-06-01
Series:Society
Subjects:
Online Access:https://society.fisip.ubb.ac.id/index.php/society/article/view/297