The Entrepreneurial Marketing Mix in Rural Women's Local and Traditional Art Business
Purpose- Rural women are the carriers of traditional culture and art of Iranian ethnicities inherited naturally and mainly through generations. Iranian rich and native culture can creatively be presented and protected; this can lead the unemployment to be erased, especially in rural areas, while at...
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Format: | Article |
Language: | English |
Published: |
Ferdowsi University of Mashhad
2019-12-01
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Series: | Pizhūhish va barnāmah/rīzī-i rūstāyī |
Subjects: | |
Online Access: | https://jrrp.um.ac.ir/article_32646_03e85548b83c51aa763effa7e28a4d8f.pdf |