Analysis of competitiveness and competitive advantages in today's market conditions

The article is devoted to the issues of competitiveness analysis, by which it is possible to evaluate the competitive advantages and disadvantages and to build a strong competitive strategy. The purpose of the article is to research, analyze and identify the main directions of increasing the level o...

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Bibliographic Details
Main Authors: Tetiana Pavliuk, Veronika Noda
Format: Article
Language:English
Published: Zaporizhzhia National University 2020-07-01
Series:Менеджмент та підприємництво: тренди розвитку
Subjects:
Online Access:https://management-journal.org.ua/index.php/journal/article/view/194