An experimental situation of TV images reception. The use of the EARS device

Resorting to experimental situation offers the possibility to study media messages reception. In particular, Real Time Response Systems allow investigations that don’t need words: researchers don’t have to ask people to phrase their reactions. However, the use of such a device requires taking into a...

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Bibliographic Details
Main Author: Céline SEGUR
Format: Article
Language:English
Published: Etudes Scientifiques Spécialisées Appliquées aux Communications Humaines, Economiques, Sociales et Symboliques 2013-07-01
Series:Essachess
Subjects:
Online Access:http://www.essachess.com/index.php/jcs/article/view/200/212