An experimental situation of TV images reception. The use of the EARS device
Resorting to experimental situation offers the possibility to study media messages reception. In particular, Real Time Response Systems allow investigations that don’t need words: researchers don’t have to ask people to phrase their reactions. However, the use of such a device requires taking into a...
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Format: | Article |
Language: | English |
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Etudes Scientifiques Spécialisées Appliquées aux Communications Humaines, Economiques, Sociales et Symboliques
2013-07-01
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Series: | Essachess |
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Online Access: | http://www.essachess.com/index.php/jcs/article/view/200/212 |