Behavior of Internal Customer in Family Business: Strategies and Actions for Improving Their Satisfaction

Determining the relevant aspects of family businesses (FBs) that make them increasingly competitive is the main objective of researchers in this field. Despite this, there is little empirical literature on the behavior of the internal customer (IC) in FBs or how businesses increase their satisfactio...

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Bibliographic Details
Main Authors: Santiago Gutiérrez-Broncano, Pedro Jiménez-Estévez, María del Carmen Zabala-Baños
Format: Article
Language:English
Published: Frontiers Media S.A. 2017-07-01
Series:Frontiers in Psychology
Subjects:
Online Access:http://journal.frontiersin.org/article/10.3389/fpsyg.2017.01266/full