PORTER’S MODEL OF GENERIC VALUE CHAIN AND PARADIGM OF VALUE CHAIN

Porter’s model, known as “Generic value chain”, is characterized by classification of activities on primary and logistics, which is specific categorization of business functions of an enterprise. Purpose of Porter’s model is creation of stronger cohesion between primary activities and logistics, ai...

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Bibliographic Details
Main Author: Перица Мацура, PhD
Format: Article
Language:English
Published: University of Banja Luka, Faculty of Economics 2008-06-01
Series:Acta Economica
Subjects:
Online Access:http://ae.ef.unibl.org/index.php/AE/article/view/253