THE PRAGMATIC NATURE OF THE RELATIONSHIP BETWEEN IDENTITY, CULTURE AND BUSINESS MISSION: AN APPROACH IN THE STRATEGIC MANAGEMENT PERSPECTIVE
The analysis of the forms of enunciation and implementation of the organizational strategies in relation to the exigencies and the managerial mission/vision assumed by the decision-makers expresses a specific form of what the specialized literature denotes as the identity of the business organizat...
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| Format: | Article |
| Language: | English |
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Academica Brâncuşi
2018-02-01
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| Series: | Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie |
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| Online Access: | http://www.utgjiu.ro/revista/ec/pdf/2018-01/05_Esi.pdf |