QUALITY & CUSTOMER SATISFACTION IN THE MIDST OF THE CORPORATE RESPONSIBILITY OF BANKS

On the saturated market area by the banking service offers, the interest rate isn’t certainly the only factor which determines the customers’ freedom choice between formal and informal because certainly it keeps in touch with the other factors such as the flexibility of loan terms is at stake unders...

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Bibliographic Details
Main Authors: Romaniţa Valentina IONESCU, Lucreţia Mariana CONSTANTINESCU
Format: Article
Language:English
Published: Bucharest University of Economic Studies 2013-03-01
Series:Business Excellence and Management
Subjects:
Online Access:http://beman.ase.ro/no31/3.pdf