Market-Driven Winners
Who will prosper in today’s environment of rapid and unpredictable change? Some would say that newcomers will have an advantage because they have no history to overcome or earnings to protect. There are many examples of upstarts who have used a superior market orientation to gain significant advant...
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Format: | Article |
Language: | English |
Published: |
Niccolò Cusano University-Rome
2001-12-01
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Series: | Symphonya |
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Online Access: | https://symphonya.unicusano.it/article/view/9123 |