An empirical study to determine the critical success factors on customer retention: A case study of Iranian banking sector
The new millennium must be called the century to compete for survival. The increase interaction among international organizations has changed the world into a global village and firms have no choice but to develop a variety of instruments and equipments to compete with each other. Value engineering...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Growing Science
2011-04-01
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Series: | Management Science Letters |
Subjects: | |
Online Access: | http://www.growingscience.com/msl/Vol1/msl_2010_15.pdf |