Innovative Models of Enterprise Marketing Activity
The papers considers the following six innovative models of marketing activity: event marketing, brand immersion, geolocation internet-marketing, lead generation internet-marketing, single commodity distribution and trade-service network, van selling. Even marketing is a systematic execution of ev...
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Format: | Article |
Language: | Russian |
Published: |
Belarusian National Technical University
2020-04-01
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Series: | Nauka i Tehnika |
Subjects: | |
Online Access: | https://sat.bntu.by/jour/article/view/2299 |