E-business and Marketing Activities for Online Shopping Support

At the beginning of our research, the conditions for the operation of an online store were defined. The bases of an online store are the Internet, Information and Communication Technology and a comprehensive understanding of market opportunities for online trading. Due to the current market situatio...

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Bibliographic Details
Main Author: Gregor Jagodič
Format: Article
Language:deu
Published: DOBA Business School Maribor 2021-06-01
Series:Mednarodno Inovativno Poslovanje
Subjects:
Online Access:https://journal.doba.si/OJS/index.php/jimb/article/view/2021.13.1.29-39