Fluid milk consumption behaviour of urban households: Evidence from Mymensingh city, Bangladesh

Understanding consumers behavior is an important factor for the expansion of a business. A better understanding of the factors that influence consumption behavior of consumer can help marketers to undertake better marketing strategies and predict how consumers would respond to those marketing strate...

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Bibliographic Details
Main Authors: Shirin Akter, Md. Salauddin Palash, G M Monirul Alam
Format: Article
Language:English
Published: Bangladesh Agricultural University Research System 2020-06-01
Series:Journal of the Bangladesh Agricultural University
Subjects:
Online Access:http://www.ejmanager.com/fulltextpdf.php?mno=96071