The Role of Satisfaction in Mediating the Effect of Services Quality on the Customers’ Loyalty in the Village Credit Institution of Pekraman, Tabanan
Loyalty is a deep commitment to repurchase a product or service that becomes a preference consistently in the future by repurchasing the same product. The problem formulation in this study is how are the direct and indirect effects of services quality through satisfaction on the consumers’ loyalty. ...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Ümit Hacıoğlu
2019-03-01
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| Series: | International Journal of Research In Business and Social Science |
| Subjects: | |
| Online Access: | http://www.ssbfnet.com/ojs/index.php/ijrbs/article/view/189 |