INTERNAL PR AS PART OF CORPORATE CULTURE
The identification of mechanisms for the implementation of public relations and the selection of effective internal PR tools can affect the organization’s management. The main objective of internal PR is to stabilize the workforce and increase employee satisfaction. The possibilities of internal PR...
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Format: | Article |
Language: | Russian |
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Publishing House of the State University of Management
2019-11-01
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Series: | Вестник университета |
Subjects: | |
Online Access: | https://vestnik.guu.ru/jour/article/view/1781 |