Infectious disease modeling of social contagion in networks.

Many behavioral phenomena have been found to spread interpersonally through social networks, in a manner similar to infectious diseases. An important difference between social contagion and traditional infectious diseases, however, is that behavioral phenomena can be acquired by non-social mechanism...

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Bibliographic Details
Main Authors: Alison L Hill, David G Rand, Martin A Nowak, Nicholas A Christakis
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2010-11-01
Series:PLoS Computational Biology
Online Access:http://europepmc.org/articles/PMC2973808?pdf=render