The Role of Customer Knowledge Management on The SMEs Business Performance

This study examines Customer Knowledge Management (CKM) on innovation capability and business performance in Micro, Small, and Medium Enterprises (UMKM) in Malang. CKM emerged as an important dan effective system to improve innovation capabilities and company performance. However, the role of CKM in...

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Bibliographic Details
Main Authors: Ardik Praharjo, Kardina Yudha Parwati
Format: Article
Language:English
Published: Universitas Airlangga 2021-04-01
Series:Jurnal Manajemen Teori dan Terapan
Subjects:
Online Access:https://e-journal.unair.ac.id/JMTT/article/view/24275