Other pedagogical grounds: media teaching about equality and alterity

This study aims to discuss the discourse of advertising and its effects of truth in contemporary circuit. From this perspective, looks like the plot of a particular discursive television ad tells, disseminates, and in that respect, teaches about sameness and otherness. In other words, how to delinea...

Full description

Bibliographic Details
Main Authors: Fernanda de Camargo Machado, Márcia Lise Lunardi-Lazzarin
Format: Article
Language:Portuguese
Published: Universidade Federal de Santa Maria (UFSM) 2010-10-01
Series:Revista Educação Especial
Subjects:
Online Access:http://cascavel.ufsm.br/revistas/ojs-2.2.2/index.php/educacaoespecial/article/view/1425