Beating the Odds! Build theory from emerging markets phenomenon and the emergence of case study research—A “Test-Tube” typology
The extant social sciences and management theoretical concepts and empirical literature have mostly determined based on western (developed) economies institutional context. In the recent past, a number of researchers have argued that the western theories are inadequate to study the emerging markets...
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| Format: | Article |
| Language: | English |
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Taylor & Francis Group
2015-12-01
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| Series: | Cogent Business & Management |
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| Online Access: | http://dx.doi.org/10.1080/23311975.2015.1037225 |