Moral investing: Psychological motivations and implications
In four experiments we showed that investors are not only interested in maximizing returns but have non-financial goals, too. We considered what drives the decision to invest ethically and the impact this strategy has on people's evaluation of investment performance. In Study 1, participants w...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Society for Judgment and Decision Making
2015-01-01
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Series: | Judgment and Decision Making |
Subjects: | |
Online Access: | http://journal.sjdm.org/14/14513a/jdm14513a.pdf |