IMPLEMENTASI PERSONAL SELLING OLEH AGENT DAN DOWNLINE PT MELILEA INTERNASIONAL INDONESIA CABANG KOTA BEKASI
Brands and products compete with each other to gain market share. The right marketing communication and promotion strategy is one way to win the competition. The main characteristic of this personal selling strategy is the direct interaction between the salesperson and the potential customers, prese...
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| Format: | Article |
| Language: | Indonesian |
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Universitas Mercu Buana Jakarta
2016-11-01
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| Series: | Jurnal Visi Komunikasi |
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| Online Access: | http://publikasi.mercubuana.ac.id/index.php/viskom/article/view/1699 |