Customer Behaviour and Sentiment Due to The COVID-19 Global Pandemic

Research background: Identifying customer behaviour is one of the most critical activities in the implementation and evaluation of the analytical phase of the company’s algorithm for marketing activities. Analyses are performed based on of research activities aimed at identifying the psychological p...

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Bibliographic Details
Main Authors: Majercakova Margita, Rostasova Maria
Format: Article
Language:English
Published: EDP Sciences 2021-01-01
Series:SHS Web of Conferences
Subjects:
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2021/03/shsconf_glob20_01029.pdf