STRATEGI PENINGKATAN DAYA SAING PRODUK MADU (STUDI KASUS: PT MADU PRAMUKA)

Honey is a non-timber forest product commodity that has the potential to be developed by PT Madu Pramuka. The honey business requires high competitiveness so that the company can be sustainable. The study’s purpose was to examine the current conditions and factors that affecting competitiveness in P...

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Bibliographic Details
Main Authors: Sandy Ardiananda Pratama, Anas Miftah Fauzi, Sukardi
Format: Article
Language:Indonesian
Published: Bogor Agricultural University 2020-01-01
Series:Jurnal Aplikasi Bisnis dan Manajemen
Online Access:http://journal.ipb.ac.id/index.php/jabm/article/view/29992