The Concept of Global Commodity Chain in International Tourism and Upgrading of Eastern Europe Tourist Destinations (on the Example of the Greater Sochi)

The contribution considers the use of «global commodity chain» concept in international tourism and the problem of East European Regions image enhance, unknown to Western Europe through the Greater Sochi case study.

Bibliographic Details
Main Authors: Ralph Lessmeister, Evgeniya V. Vidishcheva, Mariya Ransberger
Format: Article
Language:Russian
Published: Academic Publishing House Researcher 2011-12-01
Series:Evropejskij Issledovatelʹ
Subjects:
Online Access:http://erjournal.ru/journals_n/1324196360.pdf