Aqua ads as an instrument of Indonesia national identity development

Advertising is not only present as a media that is able to introduce products of goods and service to encourage people to consume based on their needs, but rather to simulate life models and create fake needs made by producers. The research focused on analyzing the signs found on 600ml Aqua mineral...

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Bibliographic Details
Main Authors: Asnurul Novia Narendra, Sri Kusuma Habsari, Deny Tri Ardianto
Format: Article
Language:English
Published: Universitas Negeri Yogyakarta 2020-01-01
Series:Informasi
Subjects:
Online Access:https://journal.uny.ac.id/index.php/informasi/article/view/27815