Understanding Freshness Perception from the Cognitive Mechanisms of Flavor: The Case of Beverages

Freshness perception has received recent consideration in the field of consumer science mainly because of its hedonic dimension, which is assumed to influence consumers’ preference and behavior. However, most studies have considered freshness as a multisensory attribute of food and beverage products...

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Bibliographic Details
Main Authors: Jérémy Roque, Malika Auvray, Jérémie Lafraire
Format: Article
Language:English
Published: Frontiers Media S.A. 2018-01-01
Series:Frontiers in Psychology
Subjects:
Online Access:http://journal.frontiersin.org/article/10.3389/fpsyg.2017.02360/full