Reading visual design of outdoor signs in Kuta (A case study of multimodal linguistic landscapes)
This is a case study of linguistic landscapes (LL) with multimodal approach, which aimed at analysing the visual grammar of commercial outdoor sign. LL is a study of signs in public space. These signs include all traffic signs, billboards, site names, and advertisements. Multimodal approach is a new...
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Format: | Article |
Language: | English |
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Taylor & Francis Group
2020-01-01
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Series: | Cogent Arts & Humanities |
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Online Access: | http://dx.doi.org/10.1080/23311983.2020.1748987 |