Green Estate in Jakarta: Branding or Reality

Along with the growth of awareness in the society about 'Green Living' nowadays, more and more business development of housing projects in Jakarta which brings the topic of 'Green Estate' as their brand and branding strategy. Green Estate is a sustainably developed housing with t...

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Bibliographic Details
Main Authors: Aisha Sarah, Susanto Dalhar
Format: Article
Language:English
Published: EDP Sciences 2018-01-01
Series:E3S Web of Conferences
Online Access:https://doi.org/10.1051/e3sconf/20186704025