The Business Model Canvas

With global and local markets being transformed by the new techno-culture of digital and social technologies, more and more entrepreneurs need to be guided through their entrepreneurial journey. Whilst the management literature declares that there are numerous widely recognised tools available which...

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Bibliographic Details
Main Authors: Alan Murray, Veronica Scuotto
Format: Article
Language:English
Published: Niccolò Cusano University-Rome 2016-11-01
Series:Symphonya
Subjects:
Online Access:https://symphonya.unicusano.it/article/view/12040