Coopetition Strategy: A Research on Traditional Airlines

Employed by two or more competitor companies particularly in highly competitive markets, the coopetition strategy is a business strategy where competition goes hand in hand with cooperation. Airline companies employ coopetition strategy to overcome such unfavorable conditions and to achieve sustai...

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Bibliographic Details
Main Authors: Gökhan TANRIVERDİ, Ayşe KÜÇÜKYILMAZ
Format: Article
Language:English
Published: Gaziantep University 2018-01-01
Series:Gaziantep University Journal of Social Sciences
Subjects:
Online Access:http://dergipark.gov.tr/download/article-file/414937